Marketing Manager

Marketing Manager

Job Description

Main Objective: This marketing manager position is a role which encompasses the full marketing mix to generate revenue by increasing sales, using market research, pricing, product marketing, marketing communications, advertising and public relations. Main Responsibilities: • Plan, design, develop, execute and implement marketing strategies and plans in line with company objectives, as well as pricing strategies in order to support the organization’s products’ market development. • Define Brand and Product Launch, plan and implement specific market strategies through various and up to date media and Marketing Mix in order to correctly launch and position products and services in specific business sectors. • Design trade marketing and social & digital media strategy as well as buying strategies and control, provide reports of their effectiveness and take responsibility for implementation, operational and commercial control in markets. • Ensure marketing code of practice, launch campaign and advertising guidelines as well as corporate identity rules are communicated, respected and monitored. • Link and co-ordinate with Managers in particular Sales, PR, Product Planning, to achieve an integrated and well accepted Marketing concept, Identify and implement marketing strategies, coordinate marketing campaigns with sales activities. • Lead and monitor the sales and marketing team’s activities as well training them. • Search the latest market trends, carry out market competitor and customer surveys to monitor performance and evaluate budgeted campaigns and recommend changes to marketing and business development strategies based on analysis and feedback.

Requirements

• B.S. / M.S. /M.B.A. in Business, Marketing-related fields. • At least 5 years of relevant marketing management experience in the FMCG industry (familiarity to F&B industry is a plus), with a minimum of 3+ years of experience in Managerial position. • Thorough experience, and complete understanding and knowledge on the principles of marketing analysis for the development of marketing strategies Strategic Management, Branding and Market Research, Sales, and Business Development principles and concepts, Trade and Digital Marketing skills. • Competent in negotiation techniques and team work and team management. • Good knowledge of Human Resources principles, rules, regulations and management of employees in sales and marketing sector. • Creative thinker with strong analytical, leadership, project management and excellent interpersonal, communication, planning, negotiating and networking skills and skills. • Able to work well independently and in a team environment. • PR experience is a plus.

About Company

100-499 employees

Saharkhiz Saffron Co. is a family owned group of companies which was established 86 years ago, in 1932 and today is the leader of packaged saffron in the Iranian market. The Saharkhiz Group of Companies also consists of several factories specialized in packaging teas and infusions, spice and seasoning, dried fruits and nuts, and crystal rock candy. The Saharkhiz Group of Companies also has its own fully-equipped distribution company which is a cross-channel and nationwide distribution network. Saharkhiz also has several branch offices in North America, Europe and the Middle East which in addition to its representatives abroad, contribute to its exports and expansion to foreign markets. Furthermore, Saharkhiz products - Saharkhiz Saffron, Saffron Pistachio and Saharkhiz Saffron Tea have been awarded with all the three golden stars of the prestigious ‘Superior Taste Award’ from the wel...

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