Communicate product benefits to all relevant customers with the aim of achieving predetermined sales and profit margins.
Prepare and present a marketing business plan (strategy) per product on an annual basis.
Create and execute product tactical plans within specified time frames via the sales force and measure quantitatively and qualitatively thereafter.
Liaise with relevant staff in medical, regulatory affairs, sales, and other functions to ensure that cross-functional communication is of high quality and that company goals are met.
Maintain and improve product knowledge of the sales force and field managers and continually update knowledge on the product, competitors, and therapeutic area.
Measure and monitor new campaigns for their effectiveness by individual customers or groups via the integrated market information system.
Allocate optimal resources to the specified brand and ensure that resource allocation is in harmony with identified key success factors.
Reinforce and grow customer loyalty to our products.
Requirements
Bachelor's or Master's degree in Medicine, Pharmacy (or related fields), and/or Business with a specialization in Marketing.
2 to 3 years of product management or other pharmaceutical management. experience (sales representative experience in the pharmaceutical market).
Effective strategic planning abilities.
Effective forecasting and budgeting skills.
Negotiating skills.
Ability to communicate the commercial value of our products to the target audience.
Computer skills must include working knowledge of Excel, PowerPoint, Word, and Outlook.