Job Description
We are seeking a skilled and experienced Public Relations (PR) Specialist to join our marketing team in a fast-paced delivery and logistics company. As a PR Specialist, you will play a crucial role in enhancing our company's reputation and promoting a positive brand image through effective communication and strategic public relations initiatives. You will be responsible for developing and executing PR campaigns, managing media relations, and fostering relationships with key stakeholders. The position represents an exciting opportunity for a motivated individual with excellent communication skills and a passion for building a solid brand reputation.
Responsibilities:
- Develop and implement strategic PR campaigns aligning with the company's marketing objectives and target audience.
- Craft compelling press releases, media kits, and other PR materials to communicate key company messages, news, and initiatives to the media.
- Establish and maintain relationships with journalists, bloggers, industry influencers, and other media professionals to achieve positive media coverage.
- Serve as the primary point of contact for media inquiries, coordinating interviews, press conferences, and media events as needed.
- Monitor media coverage and proactively identify opportunities for positive publicity or address potential issues through timely and effective communication.
- Collaborate with internal stakeholders, including marketing, executive team, and subject matter experts, to gather information and insights for PR activities.
- Manage crisis communication and develop proactive strategies to mitigate potential reputational risks.
- Enhancing our company's voice and brand image through online and offline channels.
- Develop and maintain a media database and actively seek media partnerships and collaboration opportunities.
- Stay informed about industry trends, competitive landscape, and public opinion to identify opportunities and recommend strategic PR initiatives.
- Measure and analyze the impact of PR efforts, prepare reports, and provide recommendations for continuous improvement.
- Collaborating with the market research team to analyze public opinion.
- Planning and supervising events, fairs, conferences, and other PR activities.
Benefits:
- Company scope: Near Punak.
- Flexible working hours.
- Talented colleagues and an interesting work environment.
- Free supplementary health insurance.
- Military service benefits.