Job Description
● Effectively communicate product benefits to all relevant customers with the aim to achieve predetermined sales and profit margins.
● Preparation and presentation of the marketing business plan (strategy) per product on an annual basis.
● Create and execute product tactical plans within specified time frames.
● Develop marketing programs, market development, and new methods of market penetration based on research and provide relevant reports.
● Responsible for new product launch.
● Plan and implement digital marketing campaigns and all other relevant activities. (Instagram, website, Linkedin, etc.).
● Engage in digital marketing activity in all relevant social media and franchise websites as well as SEO projects.
● Provide visual aids content, and prepare social media content (Instagram, Linkedin, and …).
● Set targets, budget control, and prepare promotion plans for products.
● Research and analyze a variety of market information, including market trends, pricing schedules, competitor activities, product specifications, and demographic data.
● Prepare briefs to advertising agencies as and when required to select the most effective campaign via market research to ensure that the concept and message are delivered.
● Constant market visits across the country are necessary.
● Reporting to marketing manager.
