Job Description
We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
● Plan and execute all digital marketing, including SEO, marketing database, email, social media and display advertising campaigns.
● Design, build and maintain our social media presence.
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
● Identify trends and insights, and optimize spend and performance based on the insights.
● Brainstorm new and creative growth strategies.
● Plan, execute, and measure experiments and conversion tests.
● Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
● Instrument conversion points and optimize user funnels.
● Collaborate with agencies and other vendor partners.
