Search Engine Optimization Manager

Job Description

To strengthen our Marketing team at Bimebazar and drive organic inbound traffic to our web properties, we are looking for an SEO Manager. As the first team member to focus on SEO exclusively, this is a great opportunity for someone with the vision and expertise to continue building the foundations of SEO at Bimebazar for many years to come. As an SEO Manager at Bimebazar: You will take ownership of our SEO strategy, identify both short- and long-term growth opportunities, and work alongside multiple stakeholders to build traffic and reach Bimebazar’s organic growth goals. You have a deep understanding of search algorithms, content marketing, link-building strategies, and SEO technology, and know how to make them work for you in order to increase organic traffic to our websites. You have a natural interest and curiosity towards both the product, the buyer, and the user because that is where you find new SEO angles to try out, new experiments to conduct, and new traffic inroads to open up. You believe that the best SEO content is written for humans, but optimized for machines and as such work together with the other players in the digital marketing team, and beyond: content, web, video, email marketing automation, SEA, performance, product, sales, customer success, support. Key responsibilities: ● Establish and own key performance indicators for SEO and keep your stakeholders updated on performance. ● Establish and own SEO reporting and performance analytics for SEO. ● Optimize copy, landing pages, and pillar pages for search engine marketing. ● Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in SEO. ● Perform ongoing keyword discovery, expansion, and optimization. ● Research, develop and implement search engine optimization recommendations, link-building strategies, technical SEO, on-page/content optimization and authority development. ● Manage redirects infrastructure. ● Work with the development team to ensure SEO best practices are properly implemented on existing and newly developed code. ● Work with editorial, marketing, and Customer Success teams to drive SEO in content creation and content programming. ● Plan and execute various off-page campaigns. ● Technical review of the site and cooperation with the technical team to improve the performance of the site and Core Web Vitals.