Digital Marketing Specialist

Fuji Escalator & Elevator Tehran

Posted 10 months ago

Job

Company

Salary

Applicant Insights

Job Description

If you live and breathe digital marketing, we want to talk to you. We are looking for a digital marketing specialist to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Responsibilities:

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
Moderating all social media platforms including Twitter, Instagram, Facebook, and Linkedin.
Create unique content for social media platforms and other digital channels
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Identify trends and insights, and optimize spend and performance based on the insights.
Collaborate with internal teams to create landing pages and optimize the user experience.
Collaborate with agencies and other vendor partners.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements

Proven experience managing a digital marketing function for an international organization.
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Experience in optimizing landing pages and user funnels.
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, Web Trends, MOZ, and SEMrush).
Working knowledge of ad serving tools (e.g., DART, Atlas).
Experience in setting up and optimizing Google Adwords campaigns.
Working knowledge of WordPress and related plugins.
Strong analytical skills and data-driven thinking.
Up-to-date with the latest trends and best practices in online marketing and measurement.

Employment Type