Job Description
The objective of the role:
Responsible for managing the Mahram Food Industries marketing initiatives in a product category. Need to generate consumer insights and take full ownership of product portfolio management, and develop and implement the marketing plan in the right direction.
List of responsibilities:
● Establish marketing objectives and strategies.
● Oversee current offerings and comes up with initiatives for new products and product enhancements.
● Analyze market competition by comparing the company's product to competitors' products.
● Design and conduct different types of market research.
● Work with marketing staff to develop detailed marketing plans for all products and regions.
● Develop sales promotions that result in maximum effectiveness.
● Develop marketing and sales KPIs and identify sales goals (monthly, seasonal and annual targets).
● Coordinate the marketing side of NPD.
● Bring new products to market by analyzing proposed product requirements and product development programs.
● Report to the business manager.
● Probation period: 3 months.
● Working hours: Saturday to Wednesday from 7:30 am to 4:30 pm.
● Travel requirements: limited.
● Commission, bonus, and benefits: performance evaluation each season, convenience packages, supplementary insurance, lunch, coffee shop, etc.
