Product Manager

Job Description

The objective of the role: Responsible for managing the Mahram Food Industries marketing initiatives in a product category. Need to generate consumer insights and take full ownership of product portfolio management, and develop and implement the marketing plan in the right direction. List of responsibilities: ● Establish marketing objectives and strategies. ● Oversee current offerings and comes up with initiatives for new products and product enhancements. ● Analyze market competition by comparing the company's product to competitors' products. ● Design and conduct different types of market research. ● Work with marketing staff to develop detailed marketing plans for all products and regions. ● Develop sales promotions that result in maximum effectiveness. ● Develop marketing and sales KPIs and identify sales goals (monthly, seasonal and annual targets). ● Coordinate the marketing side of NPD. ● Bring new products to market by analyzing proposed product requirements and product development programs. ● Report to the business manager. ● Probation period: 3 months. ● Working hours: Saturday to Wednesday from 7:30 am to 4:30 pm. ● Travel requirements: limited. ● Commission, bonus, and benefits: performance evaluation each season, convenience packages, supplementary insurance, lunch, coffee shop, etc.