Job Description
• Monitor the marketing research process to identify market characteristics, competitors and customers.
• Plan and monitor the implementation of activities and online advertising such as: SEO, email marketing, click advertising, etc.
• Plan and monitor the implementation of offline activities and advertising such as: banners, environmental advertising, etc.
• Plan to use social media and monitor public relations activities.
• Design and hold domestic and foreign campaigns for brands and products with high and low turnover.
• Monitor the implementation of trade campaigns and prevent deviations from approved policies.
• Content production and its adaptation to the brand strategy.
• Close communication with business managers by cooperating and improving processes.
• Marketing and sales goals on an annual, quarterly and monthly basis.
• Analyze marketing and sales data to identify strengths and opportunities.
• Marketing calendar and budget marketing actions.
• Positioning brands and creating marketing mixes for each brand.
• Build and promote strong and long-term relationships with the customer.
• Ability to plan sales and implement advertising projects to develop market share.
• Determine methods and standards of customer relationship in CRM.
• Monitor the goal setting and development goals and operational systems based on the approved budget and other macro goals of the organization.
• Marketing reports.