کارشناس برند کارفرمایی

Job Description

As an employer branding specialist, you will have the opportunity to work closely together with the HR, marketing communications functions and content team, and external partners. You will help to execute creative campaigns and localization of the employer value proposition (EVP). Support HR social media strategy; maintain company career-related presence on social media sites, etc.

• Propose and develop creative concept of content for HR social media channels with corporate communication and content department.
• Design creative campaigns for social media to increase audience interaction.
• Develop relationships with key media and influencers to secure and grow media coverage both online and offline to increase employer brand ambassadors.
• Content provider and active social media player.
• Create a target talent persona for each department and provide related innovative recruiting campaigns.
• Build effective relations with universities and prepare reports about their event to publish on LinkedIn, News Room, etc.
• Design and implement a creative package regarding the candidate experience (interview gift, onboarding kit, etc.).
• Implement and drive HR events.
• Create an innovative concept for employer branding video and plan to viral that.
• Plan a calendar and X number of social media activities.
• Respond to negative and positive user reviews and take action for questions and complaints (ex: LinkedIn, Instagram, etc.) to build a positive relationship.