سرپرست تیم جذب مشتریان

Job Description

The Marketing Department at Phinix, Inc. is seeking a Customer Acquisition Team Lead to manage traffic acquisition strategy and programs. The Customer Acquisition Team Lead is a self-motivated individual who will manage the strategy and execution of programs that drive both paid and earned traffic. This position will be responsible for developing, managing, and optimizing campaigns that maximize visits and content engagement while increasing advertising revenue and value-driven for advertising clients. The ideal candidate thrives in an entrepreneurial environment, has an analytical mind, lives for testing, and is results-oriented. ● Manage the overall strategy of traffic acquisition programs to maximize visits from the right audience while maintaining a high level of quality. ● Partner closely with the ad sales team to ensure that traffic acquisition strategy supports key advertiser campaigns and the traffic quality exceeds advertiser expectations. ● Work closely with the editorial team to identify content to be promoted, make recommendations on new content creation, and partner on re-writing headlines to increase click-through rates. ● Manage the strategy and execution of paid programs that drive traffic to the blog ● Responsible for organic search strategy, ensuring best practices are being followed throughout the organization. ● Identify and test new partners to broaden the content marketing mix and maximize performance. ● Manage dashboards and reporting for all digital advertising initiatives to plan traffic, engagement, budget, and ad revenue goals. ● Assist with other projects as needed.