Social Media Manager

Job Description

We are seeking a social media manager to maintain and grow our company’s social networks. As a social media manager, - You will update social networks and curate content to gain new followers. - You will also create new social marketing campaigns, build brand recognition, and manage all published company content. - While working with web analytic tools to track campaign progress and researching industry trends, you will maintain an active social presence and reply to customer inquiries. - A successful social media manager will collaborate with marketing, PR, and legal teams to align company messages, promotions, and goals. Duties and Responsibilities: • Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness • Oversee day-to-day management of campaigns and ensure brand consistency • Create, maintain, and grow new and existing social networks, including Twitter, LinkedIn, Pinterest, YouTube, FourSquare, Instagram, Google+, Facebook, and others • Manage company blog and editorial calendar that aligns with social updates • Monitor social media progress using web analytic tools • Incorporate optimization strategies, analyze data, and research the best ways to increase traffic • Review the success of campaigns and develop ways to improve • Plan paid social media advertising strategies and budgets • Secure new media partnerships • Drive engagement with social media influencers • Resolve customer issues through social media • Create engaging written and visual content for blog • Research new media platforms, trends, and industry opportunities • Provide feedback from social media trends and research; relay it to business strategists • Write effective, concise copy for multiple platforms, websites, and social networks