Sales and Marketing Manager

Job Description

• Manage all marketing for the pharmacy company and activities within the marketing department
• Develop the marketing strategy for the pharmacy company in line with company objectives.
• Coordinate marketing campaigns with sales activities.
• Oversee the company’s marketing budget.
• Plan and implement promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Overall responsibility for brand management and corporate identity.
• Prepare online marketing campaigns.
• Monitor and report on the effectiveness of marketing communications.
• Work closely with design agencies and assist with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Design and manage appealing campaigns on social channels to increase brand affinity and customer loyalty to the brand.
• Oversee and manage all contests, giveaways, and other digital projects.
• Participate in forming a high-level road -map of branding advertisement and communicating the marketing mix.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Prepare accurate reports on our marketing campaigns' overall performance
• Plan and manage our social media platforms.
• Design and oversee all aspects of our digital marketing department including our marketing, database, email, and display advertising campaigns.
• Report directly.