● Identify target markets and the best ways to reach them.
● Build strategic relationships and partner with key industry players.
● Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
● Plan to achieve the goals of the marketing team.
● Identify and drive end-to-end process improvements with a focus on data validation and governance to increase speed to market and increase capacity.
● Plan and implement marketing campaigns according to the brand strategy.
● Plan to produce content according to brand touch points.
● Manage the performance and development of the allocated team.
Requirements
● At least 5 years of experience in an area of specialization; with experience in supervising or managing others.
● Experience working in a medium to large organization.
● Bachelor's or Master's degree in Business Administration or other related fields.
● Excellent relationship management, collaboration, and influence management skills.
● Strong verbal and written communication.
● Ability to adjust quickly to shifting priorities, multiple demands, ambiguity, and rapid change.
● Solutions-oriented.
● Operational mindset - process-oriented with ability and passion for getting into the details when needed.
● Proven track record of driving results.