● Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
● Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
● Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
● Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
● Partner with email, performance marketing, and web teams to design, test, and evolve lead nurturing tactics.
Requirements
● Minimum 5 years of experience.
● Bachelor's or Master's degree in IT, Electronic engineering, Computer engineering, all management field, marketing, or business administration.
● Proven track record of success in the marketing cycle.
● Excellent communication, interpersonal, and organizational skills.
● Superb leadership ability.
● Ability to travel at least 15% of the time.
● Good teamwork skills.
● Strong computer skills (especially MS Office: Word, Excel, Outlook, and PowerPoint).
● Good negotiator, extroversion personality.
● Ability to conceptualize and execute multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels.
● Talented and hardworking.