● Consult clients about objectives and requirements of projects.
● Formulate a plan and present it to senior management or a client.
● Carry out quantitative or qualitative research.
● Design specific research methods such as questionnaires.
● Utilize statistical software to manage and organize information monitoring the progress of research projects.
● Manage and organize information with statistical software conducting qualitative or quantitative surveys.
● Analyze and interpret data to identify patterns and solutions, including surveys and focus group transcripts.
● Remain fully informed on market trends, other parties research and implement best practices.
Requirements
● More than three years of experience in marketing or related fields.
● Excellent knowledge of statistical packages (SPSS or similar), databases, and MS Office.
● Possess search engines, web analytics, and business research tools acumen.
● Strong communication and presentation skills.
● Working knowledge of CRM.
● Adequate knowledge of data collection methods (polls, focus groups, surveys, etc.).
● Advise clients or senior management on the best ways to use provided data.
● Strong analytical and critical thinking.