***If you love marketing and have enough experience in this field, just apply***
Responsibilities:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- Mastery of SEO principles
- Good and relatively fine acquaintance with analytical tools such as GA and etc.
- Comprehensive understanding of Ecommerce business
- Experience in managing digital marketing campaigns
- Familiarity and work with various tools in the field of marketing such as mail marketing, social marketing etc.
- Familiarity with automation marketing
- Ability to create KPI and OKR, suitable for each section and create planning to achieve goals
- Ability to manage marketing team