Job Description
● Communicate product benefits to all relevant customers with the aim to achieve predetermined sales and profit margins.
● Prepare and present the marketing business plan (strategy) per product on an annual basis.
● Create and execute product tactical plans within specified time frames.
● Liaise with relevant staff in medical, regulatory affairs, sales, MCM, and other functions to ensure cross-functional communication and meet marketing goals.
● Monitor briefs to advertising agencies as and when required to select the most effective campaign via market research to ensure that the concept and message are delivered.
● Contribute to sales achievement, profit contribution, and market penetration for products.
● Allocate resources optimally to the specified brand and ensure that resource allocation is in harmony with identified key success factors.
● Set budgets to control the allocated promotional expenditure for the product(s).
● Reinforce and grow customer loyalty to products.
Requirements
● MD, Pharm-D, DVM, or Master's degree in related Medical Science with a specialization in marketing is a plus.
● In-depth knowledge of the pharmaceutical industry and its distribution.
● Excellent leadership, influencing, and communication skills, and the ability to lead cross-functional team members to achieve strategic goals.
● Strategic thinking, creativity, problem-solving skills, and high presentation skill.
● Effective strategic planning abilities, forecasting, and budgeting skills.
● Proficiency in MS Office, especially Word, Excel, and PowerPoint.
● Fluency in spoken and written English.
