Job Description
- Planning, implementing and overseeing all marketing and advertising campaigns
- Growing and developing the Trade marketing team
- Contributing to new business development initiatives
- Overall responsibility for brand management and corporate identity
- Coordinating marketing campaigns with sales activities.
- Carry out market research, competitor and customer surveys
- Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
- Identification of key marketing processes and activities.
- Branding strategies for increasing sales in market.
- Defining Brand loyalty campaigns
- Monitoring on Campaigns performance.
- Leading TMRs on daily bases.
- Implementing all the in-store activities and POSM through his team.