Job Description

Main Responsibilities: - Visibility on the Smartphone & IT brands in the market and key wining parameters - Capability to analyze the market players and define strategic GTM programs for market entry and penetration in the channels aligned with sales priorities and targets - Define and run tactical plans for short term resolution to support sales - Conducting all level of marketing activities including ATL, BTL, TVC, Online,... - Handling all the marketing deployment operations with Agencies - Capability to analyze the requirement & plan for Volume and Value Market share increase in different segments and price bands - Full view on the market place and regular visits across all country and channels to collect insightful market information - Develop customer loyalty programs for all the layers - Program management of the campaigns and promotions & evaluate the performance - ROI and marketing budget control and maintain program efficiency - Handling POSM inventory and distribution - Handling all kind of events like trade gatherings, workshops and training - Coordinate all other type of marketing plans like product, consumer, brand and service marketing with the vendors & agencies - Reporting to the head of operation