استراتژی شریک تجاری و راه اندازی تعالی

سنوفی

منتشر شده 3 سال پیش

Job Description

Work cross functionally across Business Units to drive alignment, consistency and excellence through all marketing processes and projects. The role entails offering strategic and developmental insights that are generated and disseminated through conducting market researches. Contribute to BU strategy and results with close collaboration, support & challenge; end-to-end from strategy to tactics execution with focus on performance, effectiveness & improvement. Contributing to strategic /financial planning (brand/customer plan, market forecasts, product sales forecasts) Manage Priority Strategic Projects & Strategic Initiatives, Innovate / Adapt Business Models to drive share, efficiency and process improvement and manage strategic planning/ strategic exercise process Lead new product launches, planning and developing KPIs, reporting and updating launch process/timelines Support to introduce innovative business models and best-practices to maximize resource allocation & business results In addition there is a specific duty to self-assess risk for the domain of responsibility, and highlight risks to the n+1 direct manager in a timely manner KEY RESULTS / ACCOUNTABILITIES: Strategy & BU Partnering - Lead and manage country strategic projects and priorities with effective communication with stakeholders - Coordination between internal & external project stakeholders: As the main point of contact, manage the flow of information between the members of a cross-functional team and align each stakeholder; develop effective communication and cooperation with Region and Headquarters - To make financial analysis regarding strategic projects of Sanofi - Conducting market data analysis and provide all concerned stakeholders with insight and recommendation on competition and future portfolio (Including historical MoH data automation) - Develop Sanofi long range (Strategic) plan containing incorporating potential future launches & contribution to business development - To design mechanism to activate the defined strategy with actions and KPIs Launch Excellence - Establish and implement affiliate’s new product launch plans in-line with budget period assumptions - Track all affiliate launches and monitors pre & post launch performance two years before and six months after launch – share learning quickly across the teams - Lead regular, cross-functional Launch Management meetings with all stakeholders - Alert and mitigate launch risks and developing corrective actions - Secure regular communication channels with affiliate - Interface to global and regional functions during launch preparation activities - Ensure the execution of the “New Product Planning” process at affiliate level for each new product identified and managing transition towards the Launch readiness - Provide launch planning support to affiliates for budgeting and long range planning processes - Launch readiness including process and roll out of LEX tool, utilize the dashboards in the LEX tool to track progress Marketing Excellence - Establish a marketing excellence model in order to optimize marketing team support and Strategic plan execution

Requirements

Experience: - Minimum 5 years of experience in pharmaceutical industry Skills: - Communication and negotiation skills - Analytical skills - Marketing Knowledge - Planning and organizing skills - Project Management - Teamwork - Leadership - Customer insight and analysis

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