Job Description

-Ensure proper implementation of all sales and marketing projects related to the brand under his/her supervision -Monitor sales trend, train sales team, and ensure meeting sales objectives -Responsible for the successful launch of new products -Conduct in-depth analysis of the market, competition, and sales trend, identify challenges, and propose effective solution to overcome those challenges -Conduct in-depth analysis on new potential products to be added to the Company baskets -Introduce the new product/s by analyzing the market and propose the business plan -Formulate, direct and coordinate marketing activities and policies to promote products and services for a Brand -Evaluate the financial aspects of Brand development -Take brand ownership and execute strategies to exceed competition -Participate in creative development and deliver within timelines. -Establish performance specifications, cost and price parameters, market applications and sales estimates. -Measure and report performance of all marketing campaigns, and assess against goals -Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues -Oversee marketing and advertising activities to ensure consistency with product line strategy -Support Advertising function -Monitor sales trend, train sales team, and ensure meeting sales objectives