کارشناس رشد و بازاریابی AI-Native

Job Description

AI-native T-shaped growth generalist
Company: GlobalMatch
Location: Remote / Hybrid, Germany
About GlobalMatch
GlobalMatch is an AI-powered recruiting platform helping companies discover, assess and match candidates more effectively through intelligent matching and AI-supported interviews.
About the Role
GlobalMatch is looking for a **Growth Marketing & Content Associate** to join us at an early stage and help build our marketing presence from the ground up.
This is not a traditional marketing role where everything is already defined. You will have the opportunity to experiment, bring your own ideas, develop formats, test channels and actively shape how GlobalMatch communicates with the market.
You will work closely with the founders and take ownership of content, LinkedIn, webinars, community building and other growth initiatives that help establish GlobalMatch as a trusted voice in modern recruiting.
We are looking for someone who enjoys *creating, experimenting and building*, rather than simply following an existing marketing playbook.
## Responsibilities
* Manage and develop GlobalMatch and founder LinkedIn content
* Create posts, carousels, short-form videos and other creative content formats
* Support and experiment with Instagram, YouTube and emerging channels
* Develop and manage the content calendar
* Create new content concepts and campaigns
* Organize webinars, seminars and online events
* Identify and contact speakers, HR communities, partners and potential collaborators
* Create newsletters and email campaigns
* Build landing pages, lead magnets and simple marketing funnels
* Repurpose content across multiple channels
* Explore new growth channels and experiment with different acquisition strategies
* Track marketing KPIs, audience growth and lead generation
* Help build GlobalMatch's marketing systems, processes and tools from scratch
* Bring your own ideas and actively influence our brand, content strategy and growth direction
## What We’re Looking For
* Strong writing, communication and storytelling skills
* Creative, curious and willing to experiment
* Highly organized and able to turn ideas into execution
* Comfortable with LinkedIn and social media
* Interested in video, design and content creation
* Able to work independently and take ownership
* Comfortable working in an environment where not everything is predefined
* Interested in startups, HR, recruiting, AI or the future of work
* Fluent English; German is a strong advantage
Brand identity
you should help shape how GlobalMatch looks, sounds, and feels in the market. That includes visual identity, tone of voice, messaging, content style, templates, founder brand, company brand, and consistency across every touchpoint.
## Why Join GlobalMatch
You would be joining GlobalMatch as an **early employee**, which means you will have significantly more influence than in a typical marketing position.
You will have the freedom to build things in your own style, test your ideas and help define what GlobalMatch's marketing function should eventually become.
You will work directly with the founders, have visibility into product, sales and company strategy, and see the direct impact of your work on the growth of the company.
As GlobalMatch grows, there is also the opportunity for the role to grow with it — including taking on greater ownership and potentially helping build and lead the future marketing team.
This is not just a social-media role. You will help **build GlobalMatch's marketing engine, brand and growth strategy from zero.**