Senior SEO Specialist

Posted 4 months ago

Job

Company

Salary

Applicant Insights

Job Description

Regular responsibilities include but are not limited to:

Create comprehensive reports highlighting key performance indicators (KPIs) and metrics.
Develop and implement effective SEO strategies to improve search engine rankings and drive organic traffic.
Conduct keyword research, optimize existing content, and identify growth opportunities.
Collaborate with the IT, development and Product teams to ensure SEO best practices are integrated into newly developed code and processes.
Work closely with the marketing teams to incorporate SEO principles into content creation and programming.
Establish a monthly content strategy and ensure quality control of articles, product description pages (PDP), and product listing pages (PLP).
Guide content creators on SEO techniques and ensure alignment with industry best practices.

Requirements

Basic knowledge of HTML, CSS, and familiarity with JavaScript.
Experience working with JavaScript frameworks and WordPress frameworks.
Proficiency in content marketing, including the ability to implement content production strategies and analyze relevant keywords.
Strong analytical skills to analyze competitors, monitor site rankings, and improve rankings for various websites.
Familiarity with tools such as Google Analytics, Google Search Console, Google Trends, and Google Tag Manager.
Proficiency in utilizing SEO tools like Screaming Frog, Ahrefs, Moz, Similarweb, Semrush, etc.
Ability to work with content management systems like WordPress.
Experience with project management systems such as Trello.
5 years of work experience in a related field.
Bachelor's degree in Software Engineering, Marketing, Business, or a related field.
Strong negotiation and meeting management skills.
Excellent teamwork and collaboration abilities.
Demonstrated commitment and responsibility in previous roles.
Enthusiasm for learning and sharing knowledge about SEO.
Proven capacity to work independently, manage projects, and meet deadlines effectively.

Employment Type