Job Description
About the Role:
We are looking for a Premium Product Experience, Professional to create a seamless and consistent premium Galaxy experience across digital and physical customer touchpoints.
The role will connect digital marketing, retail experience, product communication, and customer engagement to strengthen Samsung’s premium brand positioning and drive customer engagement and conversion.
Key Responsibilities:
-Develop and execute integrated premium customer experience initiatives across digital and offline channels.
-Lead premium campaigns across online and offline touchpoints, ensuring consistent messaging, visual identity, and customer experience.
-Plan and manage digital marketing activities including paid media, social media, influencer collaborations, landing pages, and CRM campaigns.
-Work closely with Retail Marketing and Field teams to ensure premium campaign execution across Samsung Experience Stores and partner retail outlets.
-Manage key customer touchpoints throughout the pre-purchase, purchase, and post-purchase journey and identify opportunities for improvement.
-Translate product innovations and features into engaging customer experiences, content, demonstrations, and communication assets.
-Coordinate marketing and retail readiness for flagship product launches, ensuring all campaign materials, retail assets, demo devices, and customer engagement activities are aligned.
Manage creative, media, digital, event, and production agencies and coordinate with retail partners.
-Monitor campaign performance, digital KPIs, retail execution, customer engagement, and consumer feedback to identify improvement opportunities.
