Marketing Planning & Information Executive

Job Description

• Identify data sources and information providers to correlate key data points in line with company and portfolio strategy
• Pro-active cooperation with Research team and other functions for developing data correlation models to provide consumer/customer related insights
• Assess data and generate insights on market trends and dynamics and competitors
• Continuous analysis of consumer, customer and market trends.
• Develop comprehensive reports of competitive tobacco market
• Monitor competitors’ strategic moves
• Assist SP&I in development of competitive business scenarios, strategic portfolio review and market segmentation
• Delivery of key reports/presentation to internal and external stakeholders
• To coordinate the full implementation of the monthly cycle meeting Process in BVT Pars.
• Prepare all the inputs to Monthly Cycle Meetings on time in full and provide appropriate level of support and information as required
• Contribute in developing and implementing clear plan to improve forecast accuracy and planning process
• Fully evaluate and assess current Monthly Cycle Meeting process and develop plan to address key issues
• Drive & actively contribute to Monthly Cycle Meeting cycles (GPM)
• Prepare and share all pre-reading and post meeting materials for GPM
• Assist SP&I Manager to integrate Strategic and Operational marketing plans of all functions.

Requirements:


• 2-3 years work experience in statistical data analysis, marketing research & information is desirable
• Quantitative and qualitative analysis
• Excellent Office Software Skills (Excel, PowerPoint, Power BI)
• Familiar with research methodologies, planning and analyzing of market research studies;
• Project management (Time/Resource management)