• Make relevant strategic data-based choices to create sustainable profitable growth.
• Build a brand plan and articulate strategic imperatives to deliver brand including Key brand messages and communication strategy for each important stakeholder (e.g. physicians, patients, pharmacists, and KOLs).
• Create robust long-term platforms that will both drive equity, business growth and have an impact on society.
• Achieves brand saliency and impact by deploying the right content, at the right time, in the right place, for the right tribes.
• Fluent in the power and application of digital opportunities throughout the marketing funnel: from insight generation and innovation through to communication, media, and e-Business.
• Set budgets and control allocated promotional expenditures for the products.
• Adapts management style to coach, develop and promote marketing team members through appropriate challenges to build commitment and engagement.
Requirements
7 years of experience in a marketing role in the FMCG/Healthcare/Pharmaceutical industry with at least 2 years in MNCs.
• At least a Bachelor or Master Degree in Marketing Management, Economics or Business. MBA is a plus.
• At least 3 years’ experience in people management and team leadership
• Excellent leadership, influencing & communication skills and the ability to lead intercultural, cross-functional team members to achieve strategic goals.
• Strategic thinking, creativity and problem-solving skills and high presentation skills.
• Proficiency in Office Suite, including Word, Excel, PowerPoint skills.
• Fluency in spoken and written English.