Formulating and implementing macro marketing strategies in line with the company's goals and development plans Identifying target markets, analyzing competitors, and evaluating new business opportunities Designing and implementing marketing programs with the aim of increasing sales, developing the market, and attracting new customers Managing and developing marketing and sales channels and optimizing their performance Analyzing customer behavior, market trends, and customer needs to improve marketing strategies Planning and managing marketing budgets and evaluating the return on investment of marketing activities Developing key performance indicators (KPIs) Monitoring results and providing analytical reports to the company's management Effective collaboration with other company units to achieve company goals Managing, guiding and developing the marketing team and evaluating the performance of team members Providing executive suggestions to increase market share, strengthen brand position and sustainable business growth