Job Description
About Tiva Digital
Tiva Digital is a full-service digital marketing agency helping Australian small businesses grow through paid advertising, SEO, web development and creative. We manage a diverse portfolio of clients across professional services, e-commerce, healthcare and trades. Our team combines developers, designers, SEO specialists and marketers to deliver measurable results.
The Role
We're looking for a hands-on Senior Performance & Growth Specialist to plan, launch and optimise paid advertising campaigns across Google and Meta for our clients. You'll own campaign performance end-to-end — from strategy and setup through to reporting and continuous optimisation — while collaborating with our wider team to bring campaigns to life.
Key Responsibilities
• Set up, manage and optimise Google Ads campaigns (Search, Performance Max, Shopping) and Meta Ads (Facebook & Instagram)
• Plan and execute promotions, seasonal campaigns and lead-generation initiatives across multiple client accounts
• Monitor performance daily and optimise campaigns for conversions, cost-per-acquisition, ROAS and budget efficiency
• Conduct keyword research, audience targeting, A/B testing of ad copy and creative, and ongoing bid management
• Track and report on campaign performance using GA4, Google Ads and Meta reporting, translating data into actionable insights for clients
• Collaborate with developers, graphic designers and SEO specialists to align landing pages, creative and organic strategy with paid campaigns
• Stay current with platform updates, ad policies and industry best practice
About You (Essential)
• Proven hands-on experience managing Google Ads and preferably Meta Ads campaigns (agency or in-house)
• Strong understanding of campaign strategy, conversion tracking and performance optimisation
• Hands-on experience with GA4, Google Tag Manager and conversion tracking setup
• Knowledge of landing-page optimisation and CRO principles
• Analytical mindset — comfortable working with data, metrics and reporting tools
• Able to manage multiple client accounts and priorities at once
• A collaborative team player who works well alongside developers, designers and SEO specialists
• Fluent written and spoken English
• Excellent attention to detail and a results-driven approach
• Self-motivated and disciplined working remotely with flexible hours
Nice to Have
• Google Ads and/or Meta certifications
• Degree in Digital Marketing or related fields
What We Offer
• Competitive salary (Includes Performance bonus and can be adjusted based on experience and skills)
• Work from home with flexible hours
• Work across a varied portfolio of clients and industries
• A supportive, multidisciplinary team environment
