● Develop digital media strategies with business goals aligned with the company’s vision.
● Establish our online presence and create brand awareness.
● Create a unique brand identity online.
● Spread the brand’s message through social media and other online mediums.
● Improve customer engagement using various marketing strategies.
● Supervise ROI and KPIs.
● Plan and execute digital media strategies and campaigns to meet the clients’ requirements.
● Monitor the performance of ongoing campaigns and evaluate past campaign results.
● Liaise with clients to understand their requirements and budget
● Coordinate the implementation of digital media plans with the internal team members.
● Collect and analyze campaign data, reports, and metrics.
● Communicate with digital media publishers to schedule campaigns as per the plan
● Determine the best media outlet mix for our marketing objectives.
● Analyze brands' media habits, preferences, and behaviors
● Prepare cost-effective budgets for online marketing.
● Monitor performance of the ongoing campaigns.
● Manage paid advertisement campaign on various platforms.
● Take feedback from the brands and make necessary changes.
● Stay updated with the latest trends and tools in digital marketing.
Requirements
● More than three years of experience as a digital marketing expert or similar roles.
● Self-Motivated, team-oriented, and goal-oriented.
● Strong verbal communication skills for articulating ideas to colleagues and clients.
● Ability to work independently and flexibly.
● Capacity to prioritize and work across multiple projects.
● Creative skills for contributing new and innovative ideas.
● Ability to work well under pressure and meet deadlines.
● Networking and analytical skills.
● Knowledge of existing and emerging social media platforms.
● Hands-on experience with SEM, and Google Analytics.
● Critical thinking and problem-solving skills.