مدیر بازاریابی تجاری

بل روزانه تهران

منتشر شده 2 سال پیش

Job Description

● Design and implement Bel's categories visions, strategies and trade roadmaps. ● Accountable for the trade funds spending strategy and guidelines. ● A key player of the demand review while proactively providing a detailed understanding of Vol, Net Sales, spending by the sales team, and anticipation of risks and opportunities. ● Prepare monthly grid (monthly policies, targets, budgets, trade drives). ● Review BTL and promotional operations, recommendation, and implementation of new action plans in line with a trade marketing budget. ● Actively Keep the competition intelligence database up to date and perform regular reporting. ● Development of promotional plans and innovative and impactful visibility while optimizing the use of budgets. ● Analyze panels or internal data (distribution indicators ND / WD, OOS ..) and set targets for distribution KPI for each sales channel. ● Develop media sales force in connection with the marketing team and key account management. ● Develop media resale POS and other visibility tools, animations tastings, and other trade activation.

Requirements

● Bachelor's degree in Business Administration or related fields. ● 5 to 7 years of experience in sales and/or trade marketing. ● Excellent verbal and written English communication. ● Good computer skills with proficiency in MS Office. ● Deep knowledge of channel dynamics, category management, and in-store commercial drivers. ● Good leadership skills, ability to make timely decisions, and influence senior leaders. ● In-depth understanding of sales performance metrics and commercial environment. ● Strong analytical skills.

Employment Type

  • Full Time

Seniority

Details

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