Job Description

Main Responsibilities: 1- Develop, Define and implement a marketing plan based on company`s strategic plan that would facilitate a shift towards new business models and therefore create new potential markets and customers. 2- Indentify marketing strategies and tactics that would allow reaching the goals. 3- Define and develop processes that would allow the monitoring, control and execution of marketing tactics that define success for the company. 4- Formulate, direct and coordinate marketing activities and policies to promote products and services. 5- Direct the hiring, training or performance evaluations of marketing or sales staff and oversee their daily activities. 6- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations or return-on-investment and profit-loss projections. 7- Initiate market research studies or analyze their findings. 8- Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines or services, analyzing business developments and monitoring market trends. 9- Coordinate or participate in promotional activities or trade shows, working with developers, advertisers or production managers, to market products or services. 10- Ensure long term relationships with customers. 11- Identify different case studies for customers and update them.