Assist in the development and execution of e-commerce strategies that align with the brand's goals and objectives.
Oversee the day-to-day operations of the e-commerce website, ensuring it is user-friendly, functional, and up-to-date.
Manage product listings, including descriptions, images, and pricing, to maintain accuracy and consistency.
Collaborate with the marketing team to plan and implement digital marketing strategies, including SEO, SEM, email marketing, and social media advertising.
Monitor and analyze online sales performance, identifying areas for improvement and implementing strategies to increase sales and revenue.
Enhance the online shopping experience to improve customer satisfaction and loyalty, including handling customer inquiries and issues promptly and professionally.
Collaborate with the inventory teams to ensure product availability, track stock levels, and implement inventory control measures.
Analyze e-commerce data to track website performance, customer behavior, and sales trends.
Generate reports and make data-driven decisions.
Oversee the creation and management of content, including product images, descriptions, and videos, to engage customers effectively.
Ensure the security of customer data and compliance with e-commerce regulations and standards.
Lead and motivate a team of e-commerce and customer service professionals, providing guidance and setting clear goals.
Requirements
Bachelor's degree in Business, Marketing, E-Commerce, or a related field.
Relevant certifications or coursework in e-commerce can be beneficial.
At least 2 years of experience in leading e-commerce and digital marketing teams.