Job Description
Main responsibilities:
1. Direct and coordinate company marketing functions.
2. Direct and oversee the company marketing function to identify and develop new customers for products and services.
3. Research and develop strategies and plans which identify marketing opportunities, and new project development.
4. Analyze and evaluate the effectiveness of sales, methods, costs, and results.
5. Develop and manage marketing database of customers
6. Plan and coordinate public affairs, and communications efforts
7. Establish and implement short- and long-range goals, objectives, policies, and operating procedures.
8. Represent the company at various community and/or business meetings to promote the company.
9. Work with department managers and corporate staff to develop five year and ten year business plans for the company.