Job Description

Objective: Formulate, direct and coordinate marketing activities and policies to promote products and services, working with Senior Managers. Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors. Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections. Develop pricing strategies, balancing firm objectives and customer satisfaction. Initiate market research studies or analyze their findings. Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends. Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services. Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand. Reporting to : Senior Manager Probation : 3 Month Working hours : 8:30 Am - 5:00 Pm Travel requirements : Occasional Travel Overseas and within Country