Job Description
Sugiomoto Visa (Ideh Mandegar Barman), is a leading immigration services provider specializing in social media marketing, Google Ads, and Below-The-Line (BTL) promotions.
About Us:
Sugimoto Visa is a dynamic immigration company that helps individuals and families navigate the complexities of immigration processes. With a strong focus on digital marketing strategies, we utilize social media, Google Ads, and Below-The-Line activities to reach our target audience effectively. We are seeking a skilled and experienced Marketing Manager to drive our marketing efforts and enhance our online presence.
Key Responsibilities:
Develop and Implement Marketing Strategies:
- Devise comprehensive marketing strategies that include social media campaigns, Google Ads, and Below-The-Line activities to promote our immigration services.
- Create detailed marketing plans, set measurable objectives, and analyze the effectiveness of each campaign.
Social Media Management:
- Manage and grow our social media presence on platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Create engaging content, including text, images, and video posts, to attract and interact with the target audience.
- Monitor social media trends and adjust strategies as needed to increase brand awareness and engagement.
Google Ads and Website Management:
- Plan and execute Google Ads campaigns to drive traffic and conversions on our website.
- Optimize website content and user experience to enhance search engine visibility and ensure a seamless user journey.
- Monitor website analytics and user behavior to make data-driven decisions for continuous improvement.
Below-The-Line (BTL) Promotions:
- Conceptualize and organize BTL activities, including events, workshops, and seminars, to engage with potential clients directly.
- Collaborate with partners and vendors to create impactful BTL campaigns that align with our brand messaging.
Market Research and Analysis:
- Conduct market research to identify trends, customer preferences, and competitive offerings.
- Analyze marketing data and prepare regular reports to measure the effectiveness of marketing strategies and suggest improvements.
Team Collaboration and Leadership:
- Collaborate with the creative team, content writers, and external agencies to develop compelling marketing materials.
- Provide leadership and guidance to the marketing team, fostering a collaborative and innovative working environment.
Benefits:
- Competitive salary and performance-based incentives.
- Professional development opportunities.
- A dynamic and inclusive work environment.
