Job Description
•Main Objective:
To perform the complete marketing and communications functions for key service lines, departments, and project initiatives. This includes facilitating the development and implementation of service line-specific marketing plans to build brand awareness, increase growth and revenue, and help optimize the customer experience, while building confidence in and a positive reputation for the Mission of our organization.
•Main responsibilities:
-Develop and execute marketing plans to promote our brands
-Design and attend marketing events
-Manage advertisements, webcasts, websites, and direct mail
-Identify media outlets for press releases and promotions
-Enforce brand marketing guidelines in trademarks, logos, and publications
-Develop and track marketing budgets
-Measure success of various marketing campaigns
-Drive profitable sales, brand growth and loyalty for a number of business areas
-Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals
-Keep close cooperation with brand managers
-Create and enhance agency and partner relationships
-Leverage customer insight data to refine brand management
-Ensure brand communication for areas of responsibility are consistent with the company and brand positioning
-Develop and implement media planning, buying, and innovation strategies
-Provide design and direction for collateral, web, product packaging, and other visual communications media for the company
-Help to promote uniformity and consistency of brand.
-Working Time: Saturday - Wednesday: 8:30 am- 17:00 pm / Thursday 8:30 am - 13:00 pm.