کارشناس توسعه کسب‌وکار (پیمانکاری)

Job Description

Mission:

• To develop the business and sales targets of advertisement platforms, products, and marketplaces which empower and enable business growth in the desired ecosystem as per vertical assignment.

Responsibilities:

• To create and execute digital marketing campaigns for both internal and external B2B customers on digital Ads platforms based on Manager Guidance and a given framework.
• To be responsible and accountable for assigned B2B sales targets based on a given timeframe
• To track digital marketing campaign performance and report campaign efficiency to both internal and external B2B customers and line managers.
• To optimize campaigns based on standard marketing funnels effectively to satisfy customers’ campaign needs and objective
• To communicate with B2B customers effectively and to be available to address their needs anytime upon customer request
• To prepare a B2B Sales plan and strategy for increasing the number of Customers and sales revenue and to fully execute it.
• To maintain the online presence and reputation of assigned projects/platforms
• To build and maintain proper relationships with B2B customers to complete assigned tasks.
• To find, negotiate, convince, and onboard new B2B customers to use digital ads services.
• To support in provisioning of market planning, positioning, market entry mode, market segmentation, competitive and situational analysis, and communication plan for ATL/BTL with all internal and external teams for assigned projects.
• To escalate issues, fraud cases, miss-conductions, and business difficulties to the line manager for further action.
• To follow up on complaints and issues raised by the Digital team and CR regarding assigned projects until their resolution.
• To analyze market conditions, and size and evaluate market needs and demands, and suggest new business opportunities.
• To take the initiative and provide creative business models to empower and enable a digital marketing ad platform and ecosystem.
• To capture and raise digital advertisement platform requirements from a business perspective and address them to relevant internal and external teams.
• To liaise with Digital Insight, financial, and digital branding team, and cross-functionally with legal and regulatory, Marketing, and IT for defining and handling business campaigns on MTNIrancell products.
• To work along with teams to develop current and new businesses and serve relevant digital department needs.