Job Description
Avat Energy Pars is looking to expand its Marketing and Communications team and is seeking a creative, up-to-date, and idea-driven Senior Social Media Specialist — someone who sees social media not merely as a content distribution channel, but as a platform for building genuine connections with the audience and growing the brand.
If you always spot trends before everyone else, have several ideas in mind for every topic, and know how to make a brand attractive, professional, and memorable on Social Media, your place is on our team.
Responsibilities:
Developing and executing the brand's social media presence strategy
Designing and implementing a content calendar based on brand and marketing objectives
Ideating creative formats and campaigns for social media
Managing and growing the brand's social media pages
Working closely with the copywriter, graphic designer, marketing team, and other related teams
Continuously monitoring trends, audience behavior, and daily content flows
Analyzing content performance and providing reports and improvement recommendations
Identifying new opportunities to increase engagement and grow the audience community
Overseeing the correct implementation of Tone of Voice and brand identity on social media
Managing and executing Social Media campaigns from ideation through execution and results analysis
Who are we looking for?
At least 3–4 years of relevant experience in Social Media
Hands-on experience managing and growing brand pages
Strong ability to ideate and design creative campaigns
Good understanding of the main social media platforms and how audience behavior differs across each
Familiarity with social media performance metrics and data analysis
Ability to plan, manage projects, and handle multiple activities simultaneously
Relative familiarity with English and the ability to use English-language content sources and trends
Team spirit, accountability, and the ability to present and defend ideas
A portfolio and a track record of executing successful campaigns
It's a plus if:
- Experience on working with B2B, industrial, energy, or technology brands
- Experience on designing and executing creative Social Media campaigns
- Familiar with Influencer Marketing and collaborating with creators
- Good understanding of Content Strategy and Brand Communication
- Experience with social media analytics and management tools
We are not looking for someone who just publishes posts; we are looking for someone who has ideas for the brand, knows the trends, and can turn those ideas into a real connection with the audience.
