Job Description
Social Media Campaign Manager
About the Role
Trend is looking for an experienced Social Media Campaign Manager to join and grow its team.
In this role, you will be responsible for turning client briefs into effective media plans, budget allocations, KPI frameworks, and media recommendations. You will also play an active role in analyzing campaign performance and providing data-driven recommendations to improve results.
Responsibilities
• Review and analyze client briefs, objectives, and requirements
• Develop media plans and influencer marketing scenarios based on campaign objectives and budgets
• Evaluate and select the most relevant media channels and influencers
• Prepare campaign budgets and propose different media scenarios
• Define and forecast campaign KPIs
• Analyze campaign performance and compare actual results against forecasts
• Prepare proposals, presentations, and media recommendations for clients
• Present and defend media strategies and recommendations in client meetings
Requirements
• Minimum 2–3 years of experience in Media Planning or Social Media, preferably within an advertising agency
• Strong proficiency in Excel / Google Sheets
• Strong analytical skills and confidence working with numbers and data
• Good understanding of the Iranian Digital Media and Social Media landscape
• Familiarity with key media KPIs such as Reach, Impressions, Engagement, CPM, and CPV
• Ability to prepare professional proposals and media plans
• Strong presentation and communication skills, with the ability to confidently defend recommendations in meetings
• High attention to detail, accountability, and the ability to manage multiple projects simultaneously
• Strong analytical and commercial mindset
