Job Description
We are looking for an experienced and creative senior social media specialist to join our team. As a senior social media specialist, you will be responsible for developing and implementing our social media strategy to increase our online presence and improve our marketing and sales efforts. You will be working closely with the Marketing and Sales departments.
Responsibilities:
- Plan, implement, and monitor the company's overall social media strategy.
- Lead all social media activities to drive follower acquisition, engagement, and sentiment growth.
- Set KPIs and analyzing the performance of activities.
- Schedule performance reporting.
- Manage current vendor relationships also evaluate new vendors as needed.
- Plan for creative campaigns.
- Create and implement a dynamic content strategy.
- Communicate insights gained from social media monitoring to related divisions.
- Research the best practices of marketing initiatives and promotions.
