We are looking for a data-driven and passionate Performance Marketing Specialist to join Alibaba’s performance marketing team. Someone who loves to test and learn. If you believe in your ability in this field let’s have a talk!
Responsibilities:
● Creating and optimizing different Google Ads (Search, Display, Discovery, Youtube, and Facebook Ads campaigns).
● Collaboration with the product and commercial teams to meet business goals.
● Managing app install campaigns in different ad networks.
Benefits:
● Stock options for all employees.
● Talented colleagues and an interesting work environment.
● Supplementary health insurance.
● Loans to employees.
● Various on-site entertainments.
Requirements
● Proven working experience in Google Ads.
● Ability to work with Google Analytics, Excel/Google Sheets, Google Data Studio, Metrix.
● Advanced in English (Reading, listening).
● Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
● At least 3 years of experience in digital marketing.
● Being familiar with growth marketing mindset and frameworks.
● Experience in-app marketing (Bonus).
● Graduated from a reputable university (Bonus).