Medical Representative

Job Description

Job Description & Responsibilities

Mission of the Medical Representative

Build and develop professional and scientific relationships with physicians, pharmacies, and distribution centers; accurately communicate evidence-based information about the company’s products; generate rational demand for products; increase market share and achieve sales targets within the assigned geographical territory, in compliance with company policies, ethical standards, and pharmaceutical industry regulations.

Role focus: Scientific Communicator + Relationship Builder + Sales Driver

Key Responsibilities
The primary responsibility of the Pharma Operations Medical Representative is to conduct effective and targeted visits, including:

Regularly visit physicians, pharmacies, and distribution centers.
Provide scientific presentations and information about products.
Communicate product features and benefits.
Deliver key brand messages accurately and effectively.
Respond to physicians’ scientific questions.
Identify the needs and expectations of target customers.
Support and participate in scientific and promotional programs and activities.
Identify physicians’ perceptions and attitudes toward the brand.
Monitor physicians’ level of product usage and adoption.
Identify competing products and their key features.
Record and report visit outcomes.
Plan and conduct appropriate follow-ups.
Scientific Responsibility – Product Knowledge
The Medical Representative is expected to maintain strong and up-to-date scientific knowledge of the products within their assigned portfolio and be able to communicate relevant product information accurately and effectively.
At least a bachelors degree in life sciences or related disciplines.

Behavioral Competencies

Result Orientation
Accountability
Integrity and Ethical Conduct
Continuous Learning
Adaptability and Flexibility
Teamwork
Effective Communication
Strong Follow-up and Persistence
Resilience in Competitive Environments