Job Description
Job Title: Senior Marketing Strategist – AI Product Launch Lead;
Seniority: Senior Expert/Mid-Level Manager;
We're launching a groundbreaking AI-powered platform, and we're looking for a high-impact senior marketing strategist to lead the charge. If you thrive in fast-paced, product-led environments and are excited by the idea of taking a disruptive product from 0 to hero, this role is for you.
Core Responsibilities:
- Develop and execute a full-spectrum go-to-market (GTM) strategy for our AI product launch.
- Define and refine product positioning, messaging, and value proposition across all touchpoints.
- Lead multi-channel campaigns (paid, organic, partnerships) with clear performance goals.
- Align closely with product, growth, and sales teams to ensure consistent narrative and feedback loops.
- Monitor performance metrics and iterate rapidly based on market response.
Qualifications & Experience:
- 3 to 5 years of experience in B2B/B2C marketing, ideally in SaaS, AI, or tech startups.
- Proven track record of launching new products or features in dynamic, fast-growth settings.
- Deep understanding of user acquisition, funnel optimization, and GTM frameworks.
- Strong analytical chops - comfortable with data dashboards, KPIs, and attribution modeling.
Soft Skills & Mindset:
- Strategic thinker with a bias for action.
- Agile, curious, and resilient under pressure.
- Excellent storytelling and cross-functional communication skills.
- Entrepreneurial mindset with a deep sense of ownership.
You’ll Own Projects Like:
- Launching our flagship AI product to market within the first 90 days.
- Increasing product-market fit through iterative messaging tests.
How to Apply:
Send your CV, short cover note, and 2 to 3 examples of previous product/campaign launches (case studies or portfolio links), subject: Senior Marketing Strategist – AI Launch.
Let’s build the future of AI and share in the upside together.