As a digital marketing specialist, you are responsible for:
● Planning and executing digital marketing campaigns, including SEO/SEM, email, social media and display advertising.
● Maintaining our social media presence across all digital channels.
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
● Select, configure and implement analytical solutions and events.
● Increase conversion rates and drive marketing-qualified leads for sales team.
● Increase funnel marketing efficiencies.
Requirements
● Motivation and teamwork spirit.
● Familiarity with B2B marketing processes.
● Mastering the principles and techniques of marketing and branding.
● Fluent in digital marketing concepts and related tools such as Google Analytics.
● Fluent in designing, executing, analyzing and evaluating campaigns and statistical reporting.
● Familiarity with web design and content management systems.
● Mastery of social media and internet advertising.
● Expert in SEO.
● Familiarity with Google search console and Google Ad-words.
● Strong digital proficiency, knowledge of HTML, CSS, and JavaScript is a bonus.
● Self-motivated and driven with a willingness to learn and constantly expand knowledge and skills.
Education: Minimum bachelor's degree in Marketing Management, MBA and other related fields.