Job Description
● Managing the marketing team to achieve marketing goals and KPIs.
● Trend analysis for new and existing candidate sections of all products and services.
● Identifying, developing, and evaluating marketing strategies based on defined objectives and market characteristics.
● Establishing marketing goals based on past performance and market forecasts.
● Developing and evaluating financial aspects of product development, return on investment and profit loss of projects, pricing strategies, and customer satisfaction.
● Researching and analyzing market trends, demographics, competitor products, and other relevant information to form marketing strategies.
● Approving and monitoring the creative development of promotional materials, website content, advertisements, social media, and other marketing-related projects for IranTalent and other products.
● Identifying weaknesses in existing marketing campaigns and developing solutions through budgetary ideas.
● Organizing trade shows, events, client forums, webinars, advertising, and/or email campaigns to drive awareness and new business.