Job Description
Elka Games is an indie game development studio founded with the mission of delivering education through games and activities that focus on entertainment, progression, and experience. We believe games can be utilized to educate children regardless of age or ethnicity. At our core, we’re players who deeply value the social and community interactions that can create fun moments. We believe that educational games create lasting experiences and we are committed to creating that experience for others to enjoy.
We are seeking a skilled, experienced "Digital Marketing Expert" to join our growing company. As a "Digital Marketing Expert" you work directly with our marketing team; design, create, and deliver marketing programs to support expansion and growth of the company services and products as well as joining like-minded professionals continually focused on sharpening skills and knowledge to remain at the top of our industry. If you are a forward thinker and development is a priority for you, apply for this job.
It is worth mentioning that we need an expert in digital marketing field to create, manage and optimize campaigns across all digital channels, including the whole GMP suite, LinkedIn, Facebook, Instagram, Twitter, etc. as well.
Main responsibilities:
● Funnel analysis with recommendations for improvement.
● Ensure the CRM system provides an effective sales funnel.
● Develop and execute successful SEO strategies.
● Develop and execute successful ASO strategies.
● Track and optimize budgets and cost estimations daily/weekly/monthly.
● Deliver weekly, monthly, and quarterly reports and analyses.
● Develop and implement marketing techniques that will drive new customers.
● Set specific marketing strategies to retain customers.
● Plan and manage multi-channel marketing campaigns.
● Track marketing metrics and trends, like conversion rates and web analytics.
collaborating with agencies and other vendor partners.
● Evaluating emerging technologies.
● Providing thought leadership and perspective for adoption where appropriate.
● Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
