• Brand strategy and positioning – define the products proposition for the brand-new market using a “test and learn” approach. Develop the brand strategy and long term brand plan.
• Communications and media planning – develop a long-term communication strategy and media plan, monitoring all communication performance and partnering with agencies where appropriate
• Pipeline and project management – define and develop an innovative pipeline for the coming years, considering any opportunities or risks and consumer trends
• Brand performance management – report on the brands performance using analysis of data to optimize the brands results
• Stakeholder management – collaborate with internal cross-functional teams to achieve common goals whilst managing all expectations from stakeholders
• P&L accountability – responsible to deliver profitable growth for the brand, understanding the full P&L and managing the right levers to deliver top line and bottom line
• Lead, prepare and participate in key business and retailers’ presentations and meetings.
Requirements
- BS/MS degree in marketing or a related field, MBA preferred
- At least two-years working experience in brand management or related fields
- Good command of English
- Highly experienced in presentation skills
- MS office especially XL operations
- Drive for results and leaderships skills / self-motivated
- Ability to work in cross-functional teams
- Understanding of the full marketing mix
- Ability to think out of box
- Analytical skills and data-driven thinking
- Communication and interpersonal skills
- Up-to-date with the latest trends and marketing best practices
- Comfortable working with numbers, metrics, and spreadsheets
- Ability to work & deliver in challenging work environment
Ideal Age Range: 25-35
Gender Preference: Male/ Female