-. Overseeing visual management implementation in all branches
- Overseeing visual management of branding and packaging
-. Participation in branding and advertisement strategic work
- Holding brain storm sessions for creative idea generation and implementation of advertisement campaigns
- Constant review of strengths and weaknesses of the brand and preparing monthly and seasonal reports
- Conducting brand competitors analysis and developing monthly reports
- Continuous evaluation of competitive position of the brand and the brand image among interested parties, using the company's resources or market research contractors
- Evaluation, selection and supervision of contractors regarding branding, design, advertising and market research to obtain desired outcomes
- Evaluation and supervision of printing contractors
- Public relations management
- Constant review of the Point of Sales and developing monthly and seasonal reports regarding brand Touch points
- Annual budget planning for branding and advertising operations, identifying desired outcomes and control and valuation of the outcomes
- Developing management reports on branding and advertising
- Constant effort to improve internal branding
Requirements
Specification for the brand manager of Shila Chain Restaurants:
- Active, Progressive, Creative, Organized, Committed
- 4 years of experience
- BA or MA in Graphic Design , marketing , advertising or MBA
- Minimum 4 years of experience in the fields of marketing , advertising or sales.
- Knowledge of branding, marketing, advertisement and digital marketing
- Knowing of corporate identity or graphic design
- Able to create content and generating ideas
- Capable of team work and leading a team